Delper Ecom Pvt Ltd and Devaramakkalu Charitable Trust will launch Civilization Marketplace-Rating ESG and CSR Franchise Ecosystem All over India by March 2026.
Bangalore, India – February 10, 2026 – Company Delper Ecom Pvt Ltd today announced the launch of the Minimum Value Product (MVP), a program designed to reach 320 million households across India in 36 months. With an initial investment of ₹10.06 crores, the company is launching a model that integrates ad spend with ESG-compliant grocery shopping to create a structured ecosystem focused on trust, profitability, and institutional certainty.
Correspondingly, Devaramakkalu Charitable Trust projects are integrated into franchise-style CSR programs, ensuring that each social impact project is financially self-sustaining and scalable.
Strategic Perspective and Financial Scale
Delper Ecom’s MVP includes the creation of AdTech and the distribution of valuable assets through a closed system. Families who subscribe to the Delper Ecom mobile application participate with three members collectively watching 180 minutes of commercials every day. In return, they receive rewards that are strictly used in the form of groceries and daily essentials, with no cash payments allowed.
The property generates ₹64,800 in monthly ad revenue per household, distributed as follows:
- 30% Family Rewards ($19,440)
- 30% Performance
- 30% Gross Profit (reinvested to increase ridership)
- 10% Emergency Savings
At this hypothetical scale, it translates to ₹2,07,600 crores every month in earnings. The company says investors are guaranteed capital repayments within 12 months, including an annual interest rate of 36%.
Embedded ESG Compliance Framework
ESG compliance forms a key pillar of the model. Goods are sourced only from ESG-compliant retailers listed on major marketplaces, including Amazon.in, Reliance Retail, Adani Food Products, and Flipkart. Once the platform has more than 30 million families, advertising sources are expected to change from Google AdSense to Alibaba Ads, thus connecting the ecosystem with a global merchant network.
Delivery is handled by ESG compliant logistics partners such as DTDC. PwC is proposed as an independent ESG consultant, responsible for monthly scoring and assessment methods designed to improve institutional confidence in marketers, traders, and investors.
The merchant ecosystem is expected to grow from 128 merchants initially to 800,000 merchants by Month 36, supported by a fee-based and commission-based structure.
Scaling Roadmap and Franchise Strategy
The company’s benchmark is based on the reinvestment of the gross profit generated from ad mediation. The program targets 10 million households by the end of the year and a target of full operation by the end of the third year.
The franchise model balances ownership and expansion. Stores owned in major cities are intended to maintain operational standards and product consistency, while international trade in other areas of the state allows for accelerated expansion with lower cost distribution. Local franchise partners are expected to adapt operations to regional preferences.
By the end of this year, Delper Ecom is producing 880,000 franchises across India. Franchise business is built with around ₹20 lakhs infrastructure cost, ₹1.8 lakh to ₹7.4 lakh in projected monthly profit, and breaks even within 3 to 11 months.
The Technical Core
MVP works with an AI-augmented management system that provides analytics, performance monitoring, and ad tracking. Blockchain integration ensures safe and traceable delivery with QR and OTP authentication at each stage of the supply chain.
Interim logistical support is provided through SpeedPost and DTDC, including real-time tracking and insurance claims for lost packages until the franchise networks are fully operational. The technical framework is designed to support transparency, traceability, and downward compatibility.
ESG Best Practices and Mitigation
To support ESG performance, Delper Ecom integrates systematic programs across environmental, social, and governance dimensions. Environmental measures include the acquisition of renewable energy, zero-waste policies, and carbon offset programs. Social initiatives include community engagement programs, diversity and inclusion processes, food bank programs, and educational outreach. Governance measures include systematic ESG reporting, board diversity, and supply chain accountability.
Mitigation strategies include tiered ESG investment planning, supplier scoring systems, periodic audits, and compliance alignment to support responsible expansion.
Integration of Donor Programs like CSR Franchise cells
The projects of Devaramakkalu Charitable Trust are organized as Delper CSR Franchise Cells which operate locally and are centrally managed.
Environmental (E) CSR Units:
- Green Infrastructure Franchise (tree planting, development of water bodies, borewells, solar systems)
- Eco-Education Pods (environmental awareness and waste management training)
Social Units (S) CSR:
- Health Clinics Franchise (medical camps, Ayurveda/homeopathy centers, mobile clinics)
- Education Hubs Franchise (schools, vocational training, nursing, and pharmacy centers)
- Women and Children Empowerment Franchise (tailoring, embroidery training, SHGs, shelters)
- Cultural Academies Franchise (music, dance, drama, fine arts)
Governance (G) CSR Units:
- Compliance Dashboards Franchise (audit-ready records, donor visibility, blockchain documents)
- Funding Engines Franchise (profit programs, donor pipelines, structured loan models)
Income includes carbon credits, small business income, ticketed cultural events, and CSR funding structures. Each charity initiative is designed to function as a measurable and measurable operating cell.
Blockchain monitoring platform powered by AI
To manage both franchise operations and donations, Delper Ecom uses an AI-powered blockchain platform. The AI layer supports predictive analytics, demand forecasting, performance monitoring, and compliance alerts. The blockchain layer maintains immutable records of contributions, expenses, and project events, as well as smart contracts for milestone-based fund releases and tokenization of impactful outcomes such as carbon credits and training certificates.
The integration layer includes IoT environmental sensors, mobile reporting applications, and centralized dashboards for trustees, companies, and investors.
A Leadership Perspective
“Our MVP is not just a financial structure; it is a ride model where advertising money meets ESG sustainability. By rewarding families with valuable assets and embedding systematic compliance through our proposed ESG oversight partner, PwC, we aim to create a risk-free and defensible market,” he says GK Bharta, Director of Delper Ecom Pvt Ltd. This statement gives a clear idea about his vision of leadership.
About Delper Ecom Pvt Ltd
Delper Ecom Pvt Ltd is a marketplace specializing in the distribution of essential goods through an ad-based grocery delivery system. The company operates within an ESG-aligned framework supported by reinvestment-based metrics and structured compliance mechanisms.
Contact person
GK Bharta
info@delperecom.com
210/3, Liftix Coworks, 3rd Floor
Bellary Road, Sadashiv Nagar
Bangalore – 560003
Karnataka, India
Official website: www.delperecom.com
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